Kubota appoints Henton & Chattell in the East Midlands

The managing director of new kubota dealer Henton & Chattell is Peter Chaloner.
The managing director of new kubota dealer Henton & Chattell is Peter Chaloner.

Kubota (UK) has appointed Henton & Chattell Ltd as a dealer for its agricultural and groundscare machinery in the East Midlands.

The appointment is a strategic move for the long-term business ambition of Kubota, which is to continue to grow the groundscare and agricultural machinery aspects of its business.

“This latest dealer announcement reinforces Kubota’s commitment to its customers and the market,” the general manager of Kubota (UK)’s tractor business unit, Henry Bredin, said. “The appointment of Henton & Chattell will help Kubota to further strengthen its position in these important market sectors, by serving a wider cross-section of customers.”

Established in 1931, Nottingham-based Henton & Chattell is one of the largest garden machinery distributors in the UK. Until recently it was part of John Deere’s groundscare network. A family-owned business, it has a wealth of experience supplying a broad range of customers from its logistics operation that boasts a workforce of 85 and more than 11,000 square metres of warehouse space.

A history of innovation has enabled the company to become the best-performing and most reliable distributor in its industry, and now the firm is ready to build on that success by expanding as a Kubota dealer. This brings M-Series tractors, implements and R0 compact loaders, plus a comprehensive range of groundscare and professional turf care products including the new EK compact tractor series and new FC-series out-front mower, plus G-series ride-on mowers and RTV utility vehicles.

“We’re delighted to have this opportunity to move our business forward with Kubota,” the managing director of Henton & Chattell, Peter Chaloner, said. “We like to be successful in every market we’re in, which means it’s all about our team, its knowledge, and the ability to deliver first-class customer service.

“We already have a strong groundscare team,” he added. “The opportunity to develop an agricultural machinery business to provide sales, service and support to the industry through a partnership with a dynamic and forward-thinking tractor manufacturer is the next logical stage of our business development.”

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