Yokohama Off-Highway Tires (YOHT) has appointed a new distribution partner for its Alliance brand in Ireland, with Kevin Burke Tyres (KBT) now offering the entire Alliance tyre portfolio.
Established in 1995, KBT has evolved into one of Ireland’s largest tyre wholesalers. In 2019, the firm relocated into a purpose-built facility located at Athenry, County Galway, beside the M6 Motorway. This allows the company to offer a comprehensive delivery service to customers throughout Ireland on a daily basis.
The managing director of KBT, Kevin Burke, said he was excited to be a chosen a wholesale partner for Alliance tyres.
“In the current cost of living crisis our customers are looking for value for money and Alliance tyres provide that,” he added. “Our mission statement very much aligns with theirs – Value Driven, Application Specific and Purpose Built.
“The Alliance brand, along with KBT’s knowledge of the tyre and wheel business, makes a perfect partnership for end users and OEMs alike. We look forward to working with the Alliance brand and further building on its success in the Irish market.”
