The Russell Group’s five Yorkshire depots are now stocking the full range of Pöttinger machinery, in a deal that comes hot on the heels of the appointment of the group’s Hallmark Tractors depots, located in the Midlands, being added to the Austrian manufacturer’s dealer network during the summer of 2017.
“It was clear after talking with Paul Russell that our family-owned companies shared many core values and principles,” Pöttinger UK’s general manager, Shaun Groom, said. “As such, working together will offer great benefits to our existing and new customers.
“The enthusiasm, professionalism and commitment of The Russell Group will ensure Pöttinger customers receive excellent local support from the well positioned depots across Yorkshire.”
Russell Group managing director Paul Russell added that he was delighted to be representing the Pottinger brand in Yorkshire.
“It quickly became apparent that Pöttinger share similar values to ourselves and their focus on the importance of after sales back up is paramount,” he said. “Our ability to stock and demonstrate machines is enhanced through the introduction of the brand at both Hallmark Tractors and Russells, providing more choices to customers.
“The quality of the products is excellent, and a visit to the production facilities in Austria reinforced our view that the Pöttinger brand will continue to develop during the next few years providing a full range of arable and grassland machinery.”
Pöttinger UK has already put the Russell Group’s sales, parts and service teams through a comprehensive training programme ready for the season ahead.
“There’s a significant number of Pöttinger machines within Yorkshire and we’ve been delighted at the level of interest we’ve already received from new and existing customers,” Mr Russell said.
For more information visit: www.poettinger.at.
